As we all know campaigns are used to advertise. There are many different campaigns that can be used for this. With technology on the rise, companies are now using mobile marketing campaigns to get the word out. In today’s world there are not many people who do not have a cell phone or other mobile device. So for companies to find new ways to advertise for their business, they have to get creative.
Here are some brand name mobile campaigns you can check out….
Nike
Nike had huge success with the mobile campaign that they used. They use a giant billboard in Times Square that allowed people to text in their own custom design for the shoes. These people were also given a free pair of Nike shoes. Their designs were advertised on the billboard as well in different videos. This was a creative way to advertise their line of shoes.
Dove
Dove Company used a billboard to advertise their product. They used older women on the billboard that were using the product. After seeing the advertisement people could text in a vote if they thought they were wonderful or wrinkled. The results from the poll were then advertised on the billboard. This was also a creative way to advertise their product.
Pontiac G6
The car company was smart by using the technology of camera phones to advertise their car. The promotion told consumers that if they were able to photograph a G6 and send it in then they will be entered into a drawing. With this drawing they could win a million dollars.
There are many companies that have realized that mobile marketing is beginning to become a good way to advertise their products. Companies have to find different and creative ways to advertise for more business. There is really no right or wrong way to create mobile marketing campaigns, it all depends on what works and what does not for you or your company.
The time is NOW to jump on this band wagon. Don’t delay another day to find out how you too can advertise in mobile media.
